Mastering Exterior Home Photography: A Seller’s Guide
Mastering Exterior Home Photography: A Seller’s Guide
High-quality photos are critical for attracting potential buyers to your property. While hiring a professional photographer is ideal, these DIY tips will help you capture compelling exterior shots even on a budget.
1. Timing Matters: Seasonal and Daily Considerations
Optimal Seasons: Spring typically offers lush greenery and blooming flowers, creating natural curb appeal. Delay shooting only if major upgrades (new roofing, landscaping, etc.) are imminent.
Daily Light Tests: Experiment with different times:
- Early morning
- Mid-morning
- Mid-afternoon
- Twilight
Overcast days often reduce glare, while twilight shots benefit from interior/exterior lighting.
2. Prep Like a Pro: Exterior Staging
Treat your home’s exterior like a staged interior:
- Remove clutter (toys, tools, trash bins)
- Park vehicles out of frame
- Clean walkways and repair visible concrete
- Ensure pristine landscaping
- Close garage doors and windows
3. Strategic Composition Techniques
Angles: Avoid straight-on shots. Instead:
- Shoot from front corners
- Prioritize angles showing landscaping
- Minimize pavement/driveway dominance
Technical Tips:
- Use a tripod for stability
- Avoid camera tilt to prevent distortion
- Shoot from varied heights (ladder/ground level)
- Use wide-angle lenses for full-home captures
- Highlight premium features (wraparound porches, stonework)
4. Advanced Lighting Strategies
- Position the sun behind you to avoid shadows
- Adjust angles to reduce window glare
- Use interior/exterior lights for dusk shots
- Keep lights off during bright daylight
5. Final Touches: Editing and Selection
- Crop to remove unwanted elements
- Compare multiple angles – choose the primary shot carefully
- Include bonus shots of outdoor living spaces (decks, pools)
Key Takeaways
Successful exterior photography combines preparation, technical execution, and strategic presentation. By optimizing seasonal conditions, mastering lighting, and using thoughtful composition, you can create listing images that showcase your home’s full potential.
